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New Resortquest.com Is Complete Destination Portal With “Point. Click. Relax!” Sweepstakes
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Added: 06/05/2006
Type: Summary
Viewed: 371 time(s)
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New Resortquest.com Is Complete Destination Portal With “Point. Click. Relax!” Sweepstakes
ResortQuest, the nation’s largest vacation rental management company with nearly 17,000 homes and condominiums in premier resort locations, has launched a new website combining detailed property information, photographs and virtual tours with robust destination-specific guides and event calendars. The new ResortQuest.com is the ultimate vacation planning tool and premier travel resource for vacation rentals, offering superior accommodations in popular golf, ski, and beach destinations located in the continental US, Hawaii and Canada.
“The launch of our new website is the result of more than 12 months of effort and a significant financial investment,” says Mark Fioravanti, president of ResortQuest. “ResortQuest’s customers expect more and seek out superior destination information as well as superior accommodations. Our bigger, better website is designed to be a total travel portal, showcasing both our premier destinations as well as the premium living spaces and amenities that are our properties provide.”
“Launching a major travel portal is a monumental undertaking,” says Kristina Jonathan, Director of Marketing and Internet Strategy for ResortQuest. “In the redesign of ResortQuest.com, we consolidated nearly 100 vacation rental and real estate websites into one seamless site. This 12-month project required close coordination of Marketing, Operations, and Technology–and the ability to handle a project from thought to finish; moving swiftly from the crafting the vision, to executing the details. Now that the site is launched, we are thrilled to see it quickly becoming a success with consumers and homeowners.”
The new site includes both an Exclusive Vacation Properties page, featuring virtual tours of ResortQuest’s most luxurious vacation homes in ski destinations, as well as a Real Estate portal, where vacation home buyers can shop by MLS number, destination and specific property, or attain area realtors’ contact information.
Highlights of the new site include:
+Interactive maps throughout the site and mapping capabilities to compare property locations and their vicinity to local attractions.
+Advanced search capabilities by destination, activity/sport and specific property.
+Comprehensive destination guides including information about local arts and entertainment, dining, nightlife, shopping, spa and wellness, etc.
+A personal vacation account to save favorite properties, compare those properties and e-mail them to friends and family.
+Photo slideshows and Virtual Reality tours for most properties.
+A Real Estate section where visitors can browse vacation properties for sale and sign up for daily MLS alerts.
Though several companies offer “caveat-emptor” aggregation websites for booking vacation rentals, ResortQuest distinguishes itself with value-added services typically associated with hotels, such as housekeeping, maintenance, and concierge assistance. Booking a vacation rental no longer involves facing unknowns regarding the quality, cleanliness, and conveniences of accommodations because ResortQuest specializes in hospitality, providing a hassle-free, quality experience so that guests can book with confidence.
ResortQuest.com has received increased exposure in travel publications. In September 2005, National Geographic Traveler magazine distinguished ResortQuest.com as the Best of the Web in vacation rentals. In March of 2006, Travel and Leisure magazine identified ResortQuest.com as one of its Top 28 Web sites for travel, and its sole selection for vacation rentals.
To develop the new website, ResortQuest partnered with award-winning Behavior Design in New York City. Behavior Design specializes in high-impact branding and interactive solutions, and has a prestigious client list that includes HBO, The Onion, and New York’s Museum of Modern Art. ResortQuest and Behavior Design conducted extensive user research and usability testing to help create the most fun, informative, and easy-to-use online experience in vacation rentals.
Contest Details
Visitors to the ResortQuest.com website may register for a chance to win one of 100 ResortQuest wireless mice (www.resortquest.com/contest.) In addition, one lucky winner will also be awarded the Point, Click, Relax! Grand Prize of a $3,000 ResortQuest vacation plus two American Airlines gift cards, each card valued at $500.
The Grand Prize winner will be able to stay at any ResortQuest vacation rental property at the time of their choosing during the 2006 and 2007 calendar years. Features of this $4,000 Grand Prize package include:
+One $3,000 ResortQuest voucher that can be used at any time for accommodations at any ResortQuest destination. (Prior reservations are required. To see all of ResortQuest’s great Beach and Mountain locations, visit ResortQuest.com)
+Two American Airlines gift cards free of blackout dates or destination restrictions, each valued at $500.
+Contest begin May 18, 2006 and ends July 31, 2006. All prizes will be awarded and distributed during the months of August and September 2006.
+To register to win, contestants may enter online at the homepage of ResortQuest.com under Featured Specials or simply go to www.resortquest.com/contest.
+Contestants can also become eligible by mailing their name, address, e-mail address, and phone number to: ResortQuest. Point. Click. Relax. Sweepstakes. c/o West Coast Marketing, 22287 Mulholland Hwy. #396, Calabasas, CA 91302. Mail entries must be postmarked by August 1, 2006 and received by August 8, 2006.
About ResortQuest
ResortQuest, the nation’s leading vacation property management company, provides a one-stop resource in North America’s premier resort destinations (www.resortquest.com). ResortQuest is the largest marketer and management company of vacation condominiums and home rentals in the U.S. and Canada, based on a portfolio of nearly 17,000 vacation rental properties with a combined real estate value estimated at approximately $7 billion. ResortQuest employs more than 4,000 people and is owned and operated by Gaylord Entertainment Co. (NYSE: GET), one of the largest and fastest growing companies in the hospitality and entertainment industries, based in Nashville, Tenn., that also owns and operates Gaylord Hotels and the Grand Ole Opry. |
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