Research and Markets have announced the addition of the ‘Instant Messaging in Europe: Understanding Consumer Usage’ report to their offering.
Instant messaging has become a widespread phenomenon in the US and in Europe. Now it is time to go one step beyond the PC and monetize the application on new platforms.
Key Questions
What is current instant messaging use in Europe?
How do consumers' age and connection speed affect use?
How can companies expand IM beyond the PC platform?
For a complete index of this report click on http://www.researchandmarkets.com/reports/41688
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