We felt that BlogCritics did a fantastic job of covering a wide variety of topics for its readers, and that by adding TasteTV's food, wine and lifestyle videos to a brand new section devoted to the topic of tastes, we could provide exciting and entertaining content that would merge the best of both worlds.

Says TasteTV founder, A.K. Crump, "We felt that BlogCritics did a fantastic job of covering a wide variety of topics for its readers, and that by adding TasteTV's food, wine and lifestyle videos to a brand new section devoted to the topic of tastes, we could provide exciting and entertaining content that would merge the best of both worlds." He also adds that these kinds of strategic partnerships are key to growing Web 2.0 businesses, and are what online audiences, investors and advertisers want to see.

BlogCritics publisher Eric Olsen confirms that the Tastes section has been a big hit and is very popular among visitors to the site, which gets over 2.4 million in unique visitor traffic each month. According to Olsen, "TasteTV had a vision about how we could work together using internet television and create the Tastes site, and it has really paid off for both of us."

TasteTV (http://tastetv.com) is the leading New Media food, wine and lifestyle network, covering delicious topics ranging from restaurants, food, and wine to chocolate, cooking, fashion, and style. Many TasteTV segments are based on viewer contributed content submitted by talented home chefs, culinary professionals, and independent filmmakers, as well as developed in-house by TasteTV. TasteTV can be seen online at TasteTV.com, BlogCritics.org, ChocolateTelevision.com, as well as on TiVO, video on demand, and on a weekly half-hour television program. TasteTV events include July's San Francisco International Chocolate Salon (http://SFChocolateSalon.com)

Blogcritics is an online magazine, a community of writers and readers from around the globe. Its daily topics range from music, science, technology, politics and gaming to television, books, sports, and fashion. The BlogCritics' tagline is, "A sinister cabal of superior writers."

Blogcritics (http://blogcritics.org/) is a new kind of online magazine and blog network, an interactive community in which writers and readers from around the globe talk about stories, issues, and products. It is also an official Google News and My Yahoo! source, syndicates content to online editions of newspapers around the United States via the Advance family of websites and Boston.com, and has won numerous awards, including a Bloggie for best music site, Forbes.com's Best Media Blogs, and was recently showcased on the prestigious AlwaysOn and Technorati "Open Media 100" list.